The pilot program provides assistance to representatives of Ukrainian small and medium-sized businesses in entering the Polish market with exports of goods of domestic production, searching for Polish partners.
Brands will receive an individual trajectory of assistance - from basic product analysis for a foreign market to the production of text and visual content to promote the company's products online.
Business representatives will be provided with marketing and legal assistance to establish export processes between Ukrainian business and partners abroad. The participants of the export pilot will also receive advertising promotion in the Polish market, which will be carried out by the agencies involved in the project.
"We continue to support Ukrainian entrepreneurs temporarily relocated to Poland after the establishment of the Diia.Business center in Warsaw in 2022. It is the center's specialists who will advise the pilot participants on exporting their goods to the Polish market. We will do everything in our power to ensure that Ukrainian business does not stop developing and expanding even in difficult times of full-scale invasion," said Deputy Minister of Digital Transformation for European Integration Valeria Ionan.
Among the winners are brands producing equipment, craft goods, vegetable oils, healthy delicacies, freeze-dried berries, coffee, cosmetics and hygiene products, children's toys, clothing for women, men and even pets:
snEco — crunchy cheese balls
Magnesium goods
MIRTEX
Roast One
Waily
Tatoshka
Liswood
GNZ (Generation in Zoom)
Noble Pet
U-CON
UNApack
MIRATER
Framiore
Agro Busk
Andreas Moskin
Endorfine
Panfruit
MFT — my favorite toothpaste
Brancho
Econad
"Poland is the largest market in the region of Central and Eastern Europe, which has always been attractive for Ukrainian exporters due to its close geographical location, convenient logistics and high solvency of the population. Assistance to Ukrainian small and medium-sized businesses in entering and promoting themselves on the Polish market is the main goal of this project. Ukrainian entrepreneurs must continue to scale their business despite any attempts by the aggressor state to block these processes through a full-scale war," said Andrii Remizov, Director of the Entrepreneurship and Export Development Office.
The participants will be assisted by leading marketing agencies that were selected as partners of the program through a competition at the previous stage of the pilot support program: Webpromo and Nebo ideas agency.
Within the project, a catalog of participants with the greatest potential for export and pop-up showcases in online format will be created.
The program is implemented by the Ministry of Digital Transformation of Ukraine, the national project for entrepreneurship development Diia.Business and the Entrepreneurship and Export Development Office with the support of the UK Government (UK Aid) and implemented by the Kyiv School of Economics they launch a new stage of the SME support program.